Kantar Public becomes Verian

The next chapter of Kantar Public

ANIMATED EXPLAINER: This video was widely used to celebrate the brand launch of Verian, formerly Kantar Public

Verian logo in black with slogan - 'Powering decisions that shape the world'

Verian graphics - the animation writes 'address the next generation of public policy challenges'

Client brief

Verian (formerly Kantar Public) is a world leading independent research, evidence, evaluation, and communications agency. We were asked to produce an on-brand animated video that clarified their mission and values.

We worked hand-in-hand with Verian’s Global Creative and Design Director, Lee Connett, to storyboard, design and produce this animated explainer video in time for Verian’s global brand launch in November 2023.

The results

Since Verian’s launch, this animated brand video has been used extensively on Verian’s website, across social media, in their offices, as part of client pitches and presentations and with new joiners.

The team at Mediorite were exceptional partners with us through the entire process.  They quickly understood the vision and what was required to bring our new brand to life – and they executed with imagination and positivity at every stage.

Lee Connett, Design Director, Verian

You are welcome to see further examples of Mediorite’s animated videos and branded video content, and explore our video production services.

Get Started

Your story is unique. That’s why we tailor our video production services uniquely to every client. Take the first steps by talking to Lucy Ferguson (MBE) about your project.